Articles index

A Record 13 Weeks

February 1, 2018

By Jeff Johnson (hire me and/or buy Underpass)

Exactly a year ago I wrote a blog post about Apple's fiscal 2017 first quarter financial results. 2017 Q1 was unusual in that the quarter lasted 14 weeks, 1 week longer than most quarters. I argued that to compare 2017 Q1 with 2016 Q1, it was more useful to start with the weekly averages rather than the quarterly totals. Today Apple released its 2018 Q1 results, and the same concept applies again, because 2018 Q1 goes back to the standard 13 weeks. Here's a chart showing the year-year weekly averages:

Product 2017 2018 Change %
iPhone units 5,592 5,947 +355 +6%
iPhone revenue 3,884 4,737 +853 +22%
iPad units 934 1,013 +79 +8%
iPad revenue 395 450 +55 +14%
Mac units 384 393 +9 +2%
Mac revenue 517 530 +13 +3%
Service revenue 512 652 +140 +27%
Other revenue 287 422 +135 +47%
Total revenue 5,597 6,792 +1,195 +21%

Note: units in thousands, revenue in millions

Articles index